Founder Bio
With an M.Sc. Economics (Marketing), Jennika brings nearly 20 years of international marketing experience spanning global brands, start-ups and founder-led businesses across consumer goods, beauty, healthcare and SaaS. Having worked in both local organisations as well as regional and global head offices, she has worked with markets across Europe, Middle East, US and Asia.
Her pragmatic approach is open and honest, not afraid to challenge the status quo and always looking to find new ways of improving performance. An inspirational leader and ICF ACC coach experienced working across all levels of the organisation and across cultural boundaries, she combines creativity with a rock solid commercial marketing foundation.
Jennika's career has taken her from P&L ownership, brand turnarounds, product launches and retail partnerships through to leading EMEA media, performance, digital and content strategy across 22 markets. She has worked across the full marketing mix from product, pricing, packaging and positioning to retail, PR, partnerships and events, integrated campaigns, creative development and digital – giving her an unusually broad perspective on how different parts of a business come together to drive growth.
Jennika Kalliala