Marketing expertise to help founders change gear - fast

---

By the end of the Strategy Sprint, you won’t just have ideas - you’ll have clear, commercially grounded marketing strategy and decisions that you can act on immediately.

You will leave with:

• Absolute clarity on who you are targeting and why
• Confidence on where to invest first so effort and spend actually drive results
• An understanding of how marketing is not just advertising, but the connection between brand, product, pricing, distribution, commercials and the customer
• Fewer priorities, sharper focus, and permission to stop doing what doesn’t matter
• A practical go-to-market plan aligned to your bigger picture

The Strategy Sprint is structured around decision checkpoints rather than a time-bound programme. The duration varies depending on your internal resources (team & agency partners), where you are on the journey, and your existing assets, strategy, insights and commercial planning depth. 

I start by building an understanding of your business - the commercials, the market, the customer, the brand and products, the 3-year plan, your team and activity to date. We then identify the gaps, key challenges, opportunities and priorities - and work through them throughout the program.

It typically includes:

• A focussed initial deep dive to align on objectives, timelines and constraints
• Structured working sessions to test assumptions and unblock progress
• Building out the business and marketing plan with commercial targets and investment
• A final workshop and handover for your business to take this forward

This is senior marketing input at the moments where judgement matters most, so that you can take the brand and marketing investment forward knowing it will drive the results you need.